Many will know of 'Brand photography' but you may still ask yourself, what does it consist of and how can it boost your business and help it grow? Why should you invest?
What is it? Why is it important? How can brand photography capture it?
Branding is more than just your logo, social media pictures, your website & colour scheme.
Its your whole business ethos! From the tone of your voice, the way you communicate with your customers & the experience they are left with. When someone buys from a small business, they buy into people just as much as the products you're selling.
Social platforms have become your virtual shop front & one of the first places your customers will come across you and your products. A brand photography session can help your business build an online presence. The professional, polished and consistent photos will showcase your products and services in an authentic & unique style, setting your business apart to others.
These images are ideal for consistent social media updates, website content to maintain a professional virtual shop window, to google my business images where eyes scan an endless list of competitors.
When capturing your brand's 'personality' it's important to showcase the heart of your business. These sessions with present your customers with the your business core, showing what you are passionate about, enabling your audience to connect with your brand & services.
If you're ready to switch up your marketing game & interested in the idea of explore a personal branding photography session, contact me for an informal chat.
All the best,